For every Berlin, the Call, .38 Special, and Tommy Tutone with a huge MTV-era hit, there were those lesser rotated bands we loved the most; ones that inspired us to head off to the record store to find (used, cut-out) copies of their albums: the B’zz (“Get Up, Get Angry”), the Clocks (“She Looks a Lot Like You”), DFX2 (“Emotion”), the Look, (“You Can’t Sit Down”), Hilly Michaels (“Calling All Girls”), Phantom, Rocker & Slick (“Men Without Shame”), Steel Breeze (“You Don’t Want Me Anymore”), and so many more: another of those bands was The Coup, with “(I’ve Really Got to Use My) Imagination”—itself a forgotten post-script to one of MTV’s biggest bands, Tommy Tutone.
As is the case with any of the 45-rpms and 12-inch albums
I’ve rescued from ratty boxes or milk crates in the forgotten corners of used book
stores and thrift stores: every record has a backstory—some more than others.
In this dusty tale, before we work our way out to the Coup, we need to head
back to the 1960s with Ben Schultz. For when it comes to a “six degrees of
separation” in the rock ‘n’ roll business: no one is more connected than Tampa,
Florida, guitarist Ben Schultz—and, if you haunt our sister blog, Over the Edge Radio: you know we are all about Florida-based music around these parts.
Wizard
Ben Schultz is
best known to regional-indie and private-press label aficionados for his
hard-rock, psych-heavy power-trio, Wizard. The Tampa, Florida-based band’s much-sought,
lone single release is an ultra-rare, 45-rpm that came with the original,
self-titled, full-length album by Wizard. That single’s B-side, “Freedom”—an
anti-drug song—also
serves as the opening cut on the album; the single’s A-side of “Got Love”—a
timely call for unity—is a non-album release. The
album, issued in 1971 by the Marietta, Georgia-based Peon Productions, along
with the 45-rpm issued by Penguin Productions, was reissued to compact disc by
Gear Fab Records in 1999.
Produced by Bob Fletcher, known for his work with R&B/soul artists Tony Troutman, Clarence Mann, and Rubberband, Wizard’s lone album features Ben (sometimes credited Benjamin/Benji during his career) Schultz on lead and rhythm guitars and backing vocals, with Paul Forney on bass and lead vocals, and drummer Chris Luhn. The recording came as result of the group appearing at The Goose Lake Festival held just outside of Detroit, Michigan—which led many to assume Wizard was an obscure Detroit outfit. Impressed, Decca Record’s Bob Fletcher took the band to LeFevre Sound in Atlanta, Georgia, to record.
Sadly, the connection to Decca Records wasn’t enough: Wizard, which formed on the campus of the University of South Florida, existed for a mere 18 months.
A Quest
Prior to Wizard, Ben Schultz got his start with another west coast Florida band, A Quest, which put out a mid-’60s single, “Message in a Bottle.” The band proved to be a stop-gap for fellow Tampa musician Mike Pinera, who found great fame with Blues Image, which reached #4 on the Billboard Top 40 with their 1970 single, “Ride Captain Ride.”
Pinera’s departure from Blues Images, as well as other band shakes ups, brought Angel Rissoff of Miami’s the Kollektion into the fold as the band finally dissolved in the summer of 1970 after the may release of their third and final album, Red, White & Blues Image. Pinera joined Iron Butterfly, and then formed Ramatam. Prior to joining Alice Cooper in the early ’80s, Pinera joined the outgrowth-reboot of Cactus, known as New Cactus Band.
While their “7/45-rpm is impossible to find, A Quest’s single, “Message in a Bottle,” is preserved as part of The Psychedelic States compilation series (Vol. 4: Florida in the ’60s) issued in 2015 by Gear Fab Records.
Ben Schultz: After Wizard
Going into session work, over the years, Ben Schultz worked with Buddy Miles, Stephen Stills, and Rod Stewart. In the mid-’70s he became part of the rotating roster of MCA Records’ fabricated “supergroup,” KGB.
An acronym for Kennedy, Goldberg & Bloomfield,” KGB was lawyer/executive-concocted as a vehicle to spotlight the writing and vocals of Ray Kennedy (later wrote the Baby’s debut hit, “Every Time I Think of You”; he also provided the voice of Beef with “Life at Last” in the 1974 film, Phantom of the Paradise). Kennedy’s songwriting partner in the KGB concern was Barry Goldberg of the Electric Flag. The band was rounded out by Carmine Appice on drums (ex-Vanilla Fudge), along with guitarist Mike Bloomfield (also of the Electric Flag), and ex-Family bassist, Rick Grech. Bassist Gregg Sutton—later of the early ’80s AOR concern, The Coup (one album on A&M Records), and Lone Justice (fronted by Maria McKee, their hit, “Ways to Be Wicked”)—replaced Grech. Ben Schultz was a replacement for the departing Mike Bloomfield.
KGB’s debut, a self-titled effort (1976), featured “Sail on Sailor.” While it failed as a single for KGB, it became a hit cover for the Beach Boys. Their second and final album—released that same year amid the roster turmoil—was Motion.
Ben Schultz then formed another “supergroup,” called Pipedream. A forgotten, minor concern in the realms of the supergroup craze of the ’70s, Pipedream managed one album on ABC Records in 1979. Along with Schultz: the band featured Tim Bogert (ex-Vanilla Fudge and Cactus), Jan Uvena (Iron Butterfly; later of Alcatrazz, itself an early ’80s supergroup with Yngwie Malmsteen and Graham Bonnett of Rainbow), and Willy Daffern (Captain Beyond, itself an early ’70s supergroup with ex-Iron Butterfly, Deep Purple, and Johnny Winter members).
Another group forgotten on Ben Schultz’s resume is the blues-rock concern, Barefoot Servants, which issued a self-titled 1994 album on Epic. The band’s roster featured Jon Butcher (of Jon Butcher Axis and another lost and forgotten MTV hit, “Life Takes a Life”), and bassist Leland Skylar (Jackson Brown, Linda Ronstadt, James Taylor, and so many others . . . but we love him for “Children of the Sun” by Billy Thorpe, the most). Ben then formed the Ben Schultz Band with Tim Bogert from the Pipedream days, issuing one early ’90s album on TVT Records—the home of the college rock bands the Connells and their biggest seller, Nine Inch Nails.
While Wizard’s drummer Chris Luhn vanished from the business, bassist Paul Forney ended up in the Jimmy Castor Bunch (the early ’70s novelty hit, “Birtha Butt Boogie”). Prior to that soul-funk concern, Forney was in a similar, Tampa-based band known as Bacchus, which lasted from 1972 to 1975.
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| The Coup with their lone, 1984 album on A&M Records. |
The Coup
The Coup, with ex-KGB’er Gregg Sutton (died October 22, 2023, at the age of 74), was co-founded by Jim Keller of Tommy Tutone. The Coup also featured Barry Goldberg from KGB. Their drummer, Keni Richards, found later fame with Autograph (MTV hit: “Turn Up the Radio”), and then formed Dirty White Boy with David Glen Eisley (ex-Guiffria, ex-Sorcery) and Earl Slick (of the AOR-concerns Silver Condor and Phantom, Rocker & Slick). Ben Schultz Band’s singer, Paul Sisemore, fronted Tampa’s alt-rockers Sugarspoon, which issued one album on MCA in 1996.
You can learn more about Florida’s Sugarspoon over on our sister blog, Over the Edge Radio, which covers ’90s signed and independent artists from the state, with our Sugarspoon 1994–1996 (Tampa/MCA) posting.
So, do you remember watching this video by the Coup on MTV? I remember watching this one a video jukebox in an arcade, as well.









